December 8, 2022

Embarc Cannabis: From Seizures, to Handcuffs, to an Industry Success Story

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"As far as options went, there really wasn't a lot of education around cannabis as a medicine."
Dustin Mooore
Dr. Leroy

In this episode of Cannabis Enlightened, Dr. Leroy sits with dispensary founder and operator Dustin Moore. Dustin and his wife/partner founded Embarc dispensaries; Embarc has five soon-to-be six!) dispensaries throughout California with plans to have 22 open by 2024. 

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Dustin has deep personal ties to cannabis and the War on Drugs in California. In the early 1990’s when Dustin was a boy, his father underwent an intense surgery and thereafter suffered from seizures. His father’s doctor was a progressive man and suggested he try cannabis to help with the seizures. Eventually, Dustin’s father was arrested for buying pot on the street. Fast forward to 2014, Dustin is a political community leader and was selected to run the Prop. 64 campaign that eventually legalized adult-use sales and possession of cannabis. 

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Tune in to hear political insider knowledge on the making of legal California cannabis, the rise of cannabis as a bipartisan issue and the stigma cannabis still holds throughout industries as regulations make the plant a household commodity. To find a local Embarc store visit goembarc.com. 

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